Each year, I start planning client holiday gifts in early November. My goals are always to 1) have a cohesive theme, 2) be generous, 3) be unique, and 4) highlight my own products to recall their experience as my client, but also send something they’ll really enjoy using.
In 201o, my holiday gifts commemorated ten years of photography, and included every single person that’s ever supported my business in any way. This year, my focus was much narrower, with gifts for portrait and commercial clients who commissioned assignment or event work, hired me more than once for assistant work, or that licensed a large number of my stock images. And, although I always send a thank you note to every client immediately after closing out each job, my holiday gifts include another hand-written note. You can never say thank you enough!
Portrait clients received a Pottery Barn Frame Ornament for their Christmas tree, with a 2×3 lustre print from their portrait session tucked inside.
Each gift was personally and individually wrapped, adding a personal touch.
Commercial clients don’t generally need prints from their photo shoots, but they do need is caffeine to power themselves through their work days! Commercial clients received an 8 oz. bag of my husband’s home-roasted coffee, with a label noting the origin, strength, and roast date, and how to order more in 2012 if desired.
To all of my loyal, fun, creative, hard-working, generous clients, thank you, from the bottom of my heart. I am so grateful for all I’ve been able to create, experience, and learn this year, because you trusted me. I am humbled and incredibly grateful! Your gifts are in the mail, so be looking!