Category Archives: Marketing Ideas

Our 2011 Holiday Card

I wasn’t sure we could top last year’s card, but I think we’ve done it! We did a single mailer this year for all friends, family, and business contacts, including clients that received holiday gifts, SMUG guest speakers, job leads, photographers that I assisted on-location, ad … Continue reading

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What My Clients are Getting This Holiday Season (Grateful OKC Photographer!)

Each year, I start planning client holiday gifts in early November. My goals are always to 1) have a cohesive theme, 2) be generous, 3) be unique, and 4) highlight my own products to recall their experience as my client, … Continue reading

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Online Marketing: Simple Ways to Save Time and Dominate Your Brand

Social media and online marketing is vital for small businesses – it’s free advertising! It takes time to build an effective online infrastructure, but it is worth it! Doing so pays off. Literally. The Goal of Online Marketing Two words: … Continue reading

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7 Steps: Tips for Creating a Targeted Direct Mailer

I just completed a commercial photography marketing campaign featuring seven direct-mail pieces to almost 300 companies. The project transpired over about 3 months, and all of the pieces are finally delivered or in the mail! Below I’ve explained my step-by-step … Continue reading

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Branded Thank You Notes

I can never thank my clients enough. I say thank you, I email thank you, I write thank you, and I send thank you gifts. Recently, I updated my marketing materials to include a branded thank you card with the help of … Continue reading

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How to Sell Stock Photography

The May Oklahoma City SMUG meeting, our 3rd meeting, was attended by almost 30 photographers, including 4 that made the trip from Tulsa! We were graciously hosted at Ackerman McQueen‘s corporate office in NW OKC, where we heard from AM’s … Continue reading

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Posted in Marketing Ideas, Stock | 2 Comments

Merry Christmas! (Our Brilliant Holiday Greeting Card)

Phew! Our 2010 Christmas card is in the mail, just in time for Christmas Day! This is another joint creation of 4108 Designs and Holly Baumann Photography! Our other projects include: a Facebook Landing Tab a holiday card for my customers … Continue reading

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